Bluewashing

Worth a look when you cover this topic.

Impact 55.5 · Consider · Confidence 75

• Expanded discussion of consumer skepticism and decision-making under bluewashing.
• New example linking bluewashing to blaming pollution on the public.

Add: it have the potential to obscure the true facts of a situation For example bluewashing gives companies the opportunity to create pollution while blaming it on the public which overall makes it more difficult for society to fix this pollution in their environment

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